Welcome to Curve.
Founded with a restless spirit and a razor-sharp vision, Curve is India’s homegrown answer to global fast fashion. Born for the bold and made for the moment, we design sharp, expressive T-shirts, polos, shirts, coords and innovative knitwear for men who don’t just follow trends—they bend them.
We believe that style is more than what you wear—it’s how you move through the world. And Curve is here to make sure you move with confidence, clarity, and an edge.
The Curve Code: Style + Substance
We drop fresh styles often, but our commitment to quality stays constant.
Curve’s Core USPs
With roots in B2B since 1998, Curve brings nearly three decades of deep textile knowledge, allowing it to deliver high-quality, fashion-forward knitwear with technical precision and reliability.
Curve releases over 150 fresh styles each quarter, balancing the speed of fast fashion with intentional craftsmanship, unique textures, and global color trends—all designed in-house.
Every Curve piece is designed and manufactured in India, powered by a specialized team of textile technologists, chemists, and merchandisers, blending traditional craftsmanship with cutting-edge innovation.
Design DNA
Clean Cuts. Loud Impact. Effortless Confidence.
Every Curve piece starts with intention — sharp silhouettes, versatile palettes, and detail-driven construction. Whether it’s a bold graphic tee or a sharply tailored shirt, our designs are meant to elevate your everyday, not blend into it.